Business information written specifically for newspaper advertising departments

Director, Advertising Sales

The Ocala Star Banner is seeking a proven Advertising Sales Director to lead its multimedia  advertising sales team.​  We are looking for an energetic leader who is dedicated to achieving and surpassing sales goals, as well as focused on delivering value to customers.​ 

Competitive candidates will be:

  • Able to develop and execute advertising sales plans to achieve print and digital revenue goals.​  This will include the ability to analyze market conditions and competitive business situations, identify new business opportunities and to implement creative sales strategies.​ 
  • A digital leader, who is knowledgeable about digital technologies and has a proven track-record of driving digital sales performance.​
  • Collaborative, working with other department heads and the publisher to develop and execute short- and long-term strategies that bring revenue opportunities and innovative approaches to our market.​
  • Hands-on, having a talent for coaching sales professionals and sales management to maximize their potential and build long-term client relationships.​ 

Other qualifications include:

  • A bachelor’s degree in advertising, marketing, business administration or other relevant area.​  Appropriate experience may be considered in lieu of degree.​ 
  • A minimum of five years advertising sales leadership experience and previous success as a print and online sales performer.​  Only candidates with relevant newspaper industry experience will be considered.​
  • P&L experience, with knowledge of forecasting and modeling tools.​
  • Outstanding oral and written communication skills.​
  • The ability to learn and use a variety of software programs, including a CRM system.​ (Experience with salesforce.​com a plus).​

Compensation includes a base salary commensurate with experience and a performance-based bonus opportunity.​  Owned by the New York Times Co.​, we offer excellent benefits, including health, dental, life, LTD, 401K, domestic partner benefits and more.​  The Ocala Star-Banner is an equal opportunity employer that recognizes the value of diversity in our workforce.​

The Ocala Star Banner is a multi-media news & advertising organization, with a daily circulation of 30,000.​  Our online presence can be seen at www.​ocala.​com. ​  Ocala, Fla.​ is located in north-central Florida amid pastoral horse farms, scenic outdoor recreation venues, oak-strewn streets, and within short driving distance from both Florida coasts and Orlando-area attractions.​  If you are interested in joining an award winning newspaper, please apply online at www.​nytco.​com.​

Ocala Star Banner Ocala, FL
United States
Date Posted: 
August 30, 2011