Business information written specifically for newspaper advertising departments

Digital Account Manager - Nashville, TN

We understand that being a small business owner is tough, and managing day to day activities can be hard enough. Every day, an increasing number of small businesses are learning about the power of online and offline advertising. It isn’t always easy, but we’re here to help them navigate. If you are an experienced Account Manager with a proven track record in providing excellent customer service, and positively impacting your clients ROI we want you on our marketing team!

At GannettLocal, we assist small to medium size companies by growing their business with online and print advertising.  With the power of Gannett, the company behind USA TodayThe Arizona Republic and azcentral.com, we will jump start their online advertising campaigns and drive traffic to their website by acquiring top placement on Google, Yahoo and Bing.  Additionally, we will increase consumer awareness by positioning our client’s business on Google Maps, and ensuring that they stay top-of-mind through attention-grabbing advertisements in The Arizona Republic, the largest local newspaper in Arizona.

The Digital Account Manager will work with an assigned group of sales reps and their accounts to ‘Grow the Business’ – with a primary the focus on up selling, retention, and renewals.  They will be responsible for the day-to-day campaign aspects of accounts and act as the initial point of contact.  The Account Manager will be proactive in reaching out to clients to update them with either positive or negative campaign performance, work alongside sales reps to assist with any marketing objectives, and look at campaign performance and make recommendations to clients. This position will require subject-matter expertise and will pose a constant challenge to the individual to stay ahead of changes and improvements to industry-related topics as well as applicable internal and external products used by the organization and competitors.

Successful candidates will be able to react to change productively, have proven organizational and communication skills, and superb attention to detail. Our ideal candidate will have at least one year of customer service experience, general office experience, and proven project management experience on high priority initiatives. 

Job Requirements

Requirements

Bachelors Degree or equivalent experience

Minimum of 1-3 years Account Management or Sales Experience. Experience with Digital Account Management or Sales is preferred.

Must demonstrate strong business and marketing acumen as well as critical thinking skills to consult to clients effectively.

Must demonstrate record of success in goal oriented, highly accountable environment.

Must demonstrate proficiencies in online industry aptitude, terminology, and general Search Engine Marketing or Search Engine Optimization best practices as fundamentals for effective account management

Proven experience selling business services – primarily online marketing including search engine marketing, search engine optimization and lead generation

Previous Google certification strongly preferred

Must exhibit strong practical understanding of multi-media & online marketing related products

Experience with Salesforce.com or other enterprise CRM system strongly preferred

Must exhibit adequacies in target verticals and be expected to contribute to core knowledge of vertical intelligence

Excellent relationship building skills

Ability to manage multiple accounts/sales representatives at one time

Benefits

Competitive Compensation Structure

Comprehensive Health, Dental and Vision coverage

401(K) Saving Plan

Employee Referral Program

Paid Time Off (PTO)

Paid Company Holidays

Employee Mortgage Program

Adoption Assistance

Employee Discount Program

**Gannett Local is an Equal Opportunity Employer and a drug-free workplace**

 

Apply Here

Location: 
GannettLocal Nashville , TN
United States
Date Posted: 
February 1, 2012