Business information written specifically for newspaper advertising departments

Tips for Designing Results for Newspaper Ads

Coming from a design background, it took David Fowler years of failures before coming to the realization that ads that get results are not about looking good. After running a successful ad agency, creating thousands of newspaper ads and writing books on the subject, he is now the CEO and founder of Ads-Up, an advertising consultant agency.

Coming from a design background, it took David Fowler years of failures before coming to the realization that ads that get results are not about looking good. After running a successful ad agency, creating thousands of newspaper ads and writing books on the subject, he is now the CEO and founder of Ads-Up, an advertising consultant agency. He presented his life-lessons on designing results-oriented ads at this fall’s Suburban Newspapers of America (SNA) conference.

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